How
are people going to find your site that you've spent so much time developing?
Are you going to advertise the web address in conventional means, such
as TV, Radio, Mailers, etc? Or are you expecting visitors to your site
that are outside of your area & knowledge? If so, then we need to
discuss a strategy for effectively marketing your web site to the Internet
audience. You'll see and receive ads for "Submit your site to the
search engines yourself". But it is the content of your pages that
determine ultimately your site's ranking, and the rules are different
for each search engine. If your site's not in the top ten, you're not
going to get a significant number of visitors to your site, and if you
don't know how to create effective content targeted at that audience,
you won't be in the top ten unless your product very unique to the search
terms.
At
Focus Technology Group, Inc., we have invested in state-of-the-art analysis
and reporting tools to help us effectively and intelligently decide
on keywords, competition, and strategies for getting you qualified hits
to your site. With the arena constantly changing, we subscribe to services
that keep us informed of all of the latest and greatest positioning
strategies.
Whether
we have developed your site or not, we can positively affect your ranking
on the main search engines.